PRESS INFORMATION FROM TUTILL REMEMBRANCE ITEMS




Less Of Them - And More Of Us

Giving people greater opportunities to provide input into the arrangement, can help to break down the barriers between funeral professional and client. Often, it's the little things that are making the biggest differences, as Tutill Remembrance Items Ltd. discovered at the recent National Funeral Exhibition in June.

"Keepsake jewellery in particular seemed to have captured the imagination of many people this time around.  Discreet, portable and yet poignant, this jewellery can be a more durable reminder than a lock of hair or perhaps a dried bloom from a floral tribute. Being able to offer something so personal to the next of kin, can also show how the funeral director is prepared to go that extra mile towards helping his or her families take their first steps on from a bereavement." said Susan Tutill managing director of the company.

The same holds true for the humble personal effects pouch. "A sense of touch is very important here, as the contents may well be the only mementoes of a loved one that will remain once the funeral has passed. Which is why we choose soft tactile materials such as velvet for Tutill drawstring pouches and purses", explains Susan Tutill.

"Funeral directors who visited the stand also liked the way we can overprint most of our pouches with their firm's name. Not only does it remove anonymity, but it helps in building relationships for the future, as these pouches tend to be retained rather than discarded once a funeral is over"

Tutilll Remembrance Items' wildflower paper hearts and butterflies have always been a perennial favourite for providing a caring touch either at the cemetery or crematorium. But several funeral directors who Susan Tutill talked to were now planning to use them as business cards "It is a very clever approach, as it sidesteps many of the taboos that surround death and funerals, yet at the same time demonstrating that you care".

Ends

Image caption: "Tutill wildflower paper hearts: proving a perennial favourite at the NFE"

More images and further information at: http://www.aardvarkpr.co.uk/downloads.htm

Editors contact:	Ewan Scott 	Aardvark Associates 	tel. 01484 864 520 
(mob. 07951 963 433) or 01308 897 911
Company contact:	Tutill Remembrance Items 		tel. 01322 621100

Please note that this document is for information only and is non-contractual;
both Aardvark Associates and Tutill Remembrance Items decline all liability in the case of omissions or errors.