PRESS INFORMATION
FROM BINZ UK LTD.
date 21.11.05; embargo: immediate

Extending Your Foyer

One might imagine that service is a simple concept. However, on reflection it is actually quite complex, and the concept of excellent service can be destroyed by one small flaw. It is quite possible to easily achieve excellent service at a Bed and Breakfast establishment on the shorefront at any British seaside town. However, it is perhaps less easy to achieve at a top quality hotel where the competition is rife and the stakes are high.

There was a time when many top hotels had their own transport to collect guests from the station or latterly, the airport. Nowadays that task tends to be subcontracted to a local reputable taxi firm. However, when the reputation of an establishment is at risk from the first contact, there could be a strong case for either insisting that the best cars  be used to collect the clientele, or indeed for the hotel to invest in its own limousine to perform that chauffeur drive service.

When the guest steps into the chauffeur driven Binz limousine, he gets his first impression of the service that is to follow. A Binz 6 door limousine comes with all the refinements of a Mercedes-Benz, and can be ordered with a range of extras including champagne coolers and drop-down LCD screens for in-car entertainment. Airbags and intelligent restraint systems are provided as standard for all 8 seats. In the UK's dynamic climate Middle-East specification air conditioning ensures a pleasant atmosphere for the travel weary guest who can be delivered to your reception desk in the luxury he or she, deserves. 

In the light of recent concerns over the extension of corporate liability, it is interesting to note that Binz limousines are manufactured to the identical VDA 6.1 quality standard used within Mercedes-Benz itself, carry full European Type Approval certification, and have a 5 Star Euro NCAP crash test rating.

Peter Smith CEO of Binz UK, explains: "So not only will clients feel cosseted, they are without question being carried in the safest extended limousine manufactured anywhere in the world. As to actual business case for investment in a Binz extended E-Class based limousine, we see the initial market in individual hotels or small chains who regularly cater for high-net worth individuals who need privacy and discreet transport. And for people from this group who are serious about their reputation and image, we always  keep a number of cars available for test drive at short notice here at Reading".

ENDS

Image available for download at www.aardvarkpr.co.uk/downloads.htm

Editors' contact:	Ewan Scott 	Aardvark Associates tel. 01484 864 520 
(mob. 07951 963 433) or 01308 897 911

Company contacts:			Binz U.K. Ltd.  tel: 0118 9758 999

Please note that this document is for information only and is non-contractural;
both Aardvark Associates and Binz UK Ltd. decline all liability in the case of omissions or errors.