PRESS INFORMATION FROM BINZ (UK) LTD. 100 Years And Going Strong Independent Lowestoft funeral directors Critoph and Crowe, was first established in the early 1900's, by the grandfather of current director Mr. Eric Critoph. With son Jonathan now involved in the business that makes four generations at the helm of the independent funeral directors. That long tradition has seen a need to move with the times and having bought a hearse from Binz in 2005, The Critophs decided that their despite their Coleman Milne limousine only having 16,000 miles on the clock, it was time to upgrade to a new vehicle. The service received from Binz drew Critoph back to Reading and the Binz Mercedes 6-door limousine. The appeal of the sleek Binz product was in the high standard of finish and the high level of engineering. "The presentation of the Binz product was excellent", said Eric Critoph. "We liked the idea of a vehicle that is built by a factory working in partnership with Mercedes. We knew that it would be to the highest possible standard. The one area where we had some concern was at the lack of a dividing screen between the driver and the passengers, but on the contrary it gives the driver a more comfortable position, and the passengers get the full benefit of the air conditioning and heating - rather than just a light flow in the divided car. "The ability to reposition the centre row of seats is a great boon. We can ensure that we give the optimum legroom to our clients. We are getting a great deal of positive feedback from both our clients and onlookers." Steve Jennings, business development manager for Binz said, "It is always a pleasure to find that clients are satisfied with our service. We will be looking after Critoph and Crowe for many years to come." Sales director Kevin Smith added, "Critoph and Crowe have recognised the key points that make the Binz limousine the excellent product that it is. We cannot emphasise enough the built in comfort and safety that comes as standard with every Binz, each one manufactured with the clear approval of Mercedes Benz. With this addition Critoph and Crowe have taken a big step to ensure the safety of their staff and clients." Ends Image caption: Critoph and Crowe's new Binz being handed over by Steve Jennings, the company's new business development manager, to Eric and Jonathan Critoph. Editors contact: Ewan Scott Aardvark Associates tel. 01484 864 520 (mob. 07951 963 433) or 01308 897 911 Company contact: Binz UK Ltd. tel. 0118 975 8999 Please note that this document is for information only and is non-contractual; both Aardvark Associates and Binz UK Ltd. decline all liability in the case of omissions or errors.